Nxel

We were part of the team that cofounded Nxel. Acknowledging that it is exceptionally hard for early stage companies to benefit from indirect sales, especially distribution, we wanted to solve the issue. Working with a team with decades of experience, we set about to deal with the reasons why so many failed to ignite the indirect channel. Nxel is the result.

Bridging Frontiers

Unlocking Markets

  • With decades of knowledge of experience in distribution, early stage companies, technology and real world assets, we uniquely positioned to be a companies first distribution partner. We often see companies wanting to engage but not attracting or retaining interest from partners. We work with companies so they energise partners and resellers in a way that maximises long term value.

  • Many companies want to engage the indirect sales channel but are simply not established enough to do so. Market making is our distribution accelerator for companies with little or no in territory sales. Not only do we help build the channel, but we work with companies to generate the long term processes , operations, and both company and pricing strategy that indirect sales wants to see.

  • Robotics and automation is well set up for the indirect sales model. We work with companies wanting to implement technology, technology companies wanting a distributor and hardware suppliers.

  • Data, AI and technology are the buzz words of the day. We work with companies wanting to understand and implement the projects with the highest ROI.

    Separately we work with vendors of all shapes and sizes wanting to build a indirect sales channel.

  • ESG is an important topic for many companies. However, making decisions that enhance the business and deliver ESG goals is difficult. We work with both companies and vendors to deliver best in class solutions that build both. Energy saving is a great example.

  • Real Estate is a sector we have a core understanding of. It is also a sector we see as having the lowest level of data and the greatest ROI from innovation. We work with bricks and mortar companies and software vendors to understand and implement innovation to deliver return, enhance liquidity and future proof assets..

Typically we work with ambitious and innovative companies wanting indirect sales to be a core activity and having the ability to deliver tangible outcomes with measurable ROI and impact.

Contact us.

info@frontfootcapital.com